Email Marketing: Strategic Planning

Now here is my question, what is e-mail marketing?  What’s the purpose of e-mail marketing? Who is the target?
According to what I understand, E-mail marketing is all about hitting the mail box of a internet user and telling him that here I am standing for you with this offer, click here and its all yours.
We [...]

Microsoft again

In 1997 we all saw Microsoft investing (US)$150 million in Apple Computer, this could be said to be the revival of Apple. Now is the turn of Linux. You would wonder what is this news doing in Internet Marketing blog. We see Google moving ahead, introducing new tools, buying Youtube and stuff like that. Such [...]